INNOVATION ON

In the digital century era, only thing constant is business change and innovation is essential to success.

Innovation ON is your customizable framework to design innovation roadmaps and deliver high value business outcomes. Our frameworks are designed to meet the C-Level executive boards with emphasis on Ideas, Strategies, Technologies and Transformation — centered around Customer Experience (CX).

Chief Executive Officer

CEO's role is to define a clear customer-experience aspiration and common purpose. Great Organizations like Walt Disney Company have a purposeful statement: "We create happiness by providing the finest in entertainment for people of all ages, everywhere." The CEO is also called the Chief Experience Officer.

Chief Operating Officer

The COO sets the tone for Operational Excellence while having visibility into the customer's dynamic needs and the ability to measure the C-SAT, Customer Success and Quality of Customer Service. COOs and Chief Customer Officers (CCOs) work very closely to deliver customer-centricity.

Chief Financial Officer

CFOs are increasingly taking the ownership of Customer Experience (CX), a step beyond allocating budgets for CX Technologies. CFOs realize that the bottom line of the business is serving customers better, cross-sell, and up-sell more. Secondly, they also see a better CX ultimately reduces overheads.

Chief Innovation Officer

CIOs (or CTOs) choose CX Technologies to measure the business impact by allocating resources and carefully watching the returns on the tech investments. CIOs also work with CMOs, COOs, and CCOs to better understand the technological challenges and address them using in-house and outsourced assets.

Chief Marketing Officer

According to Gartner's study, some CMOs prefer to own CX as their portfolio, while many others want it to be the responsibility of Chief Customer Officers (CCO). Marketing and CX are inseparable as the customers go through the entire Buying and Owning Journey across the touchpoints and channels.

Chief Customer Officer

CXO is the owner of Customer Experience (CX) with shared responsibilities of overseeing back-end operations, inbound/outbound channels of engagement, and Workforce management. With a multitude of functions, CCO often loses the focus on true CX — Audit, Customer Journeys, Voice of the Customer, etc.

DRIVE BUSINESS WITH INNOVATION

THE "INNOVATION ON" FRAMEWORK

Our innovation On lab (formerly Innovation Open Lab) can boost digital transformation initiatives by streamlining the process from idea generation to implementation.

BECOMING AN INVINCIBLE COMPANY

The Invincible Company explores the future, while excelling at exploiting the present.The Invincible company cultivates an innovation and execution culture that lives in harmony under the same roof. It competes on superior business models and transcends traditional industry boundaries.

Source: The Invincible Company

Explore Portfolio

Your portfolio of innovation projects, new business models, new value propositions, and new products and services, all mapped out in terms of Expected Return and Innovation Risk.

Exploit Portfolio

Your portfolio of existing businesses, value propositions, products, and services, all mapped out in terms of Return and Death and Disruption Risk.

Explore
Exploit

Search and breakthrough
Focus
Efficiency and growth

High
Uncertainty
Low

Venture-capital style risk-taking, expecting few outsized winners
Financial Philosophy
Safe haven with steady returns and dividends

Iterative experimentation, embracing speed, failure, learning, and rapid adaptation
Culture and Processes
Linear execution, embracing planning, predictability, and minimal failure

Explorers who excel in uncertainty, are strong at pattern recognition, and can navigate between big picture and details
People and Skills
Managers who are strong at organizing and planning and can design efficient processes to deliver on time and budget

WATCH OUR CEO WEBINAR

BUSINESS MODEL INNOVATION

The Agile and Lean strategy tool for creating a business model canvas.

At Virtuos Innovation On Lab, we use the following template to strategize and apply Business 4.0 Framework.

Source: Business Model Generation Book

"Innovation happens when ideas create value. An innovation lab is the ideal place to explore and establish how the organization will accomplish this."

IDEAVERT

DYNAMIC FUNDING MODEL DURING COVID

How we use iterative and experimental approaches to navigate through the COVID.

Stages to Business Innovation Response

How Virtuos is driving alignment and funding needs during COVID.

Survive

Thrive

ReconcileWhat To Do Now

“People First” - Immediate steps to put and ensure safety and well being

Cash Management - Financial and organizational decisions and actions to retain workforce

Re-FocusWhat To Do Next

Re-Focus and re-prioritize initiatives to align with immediate circumstances:

Value added solutions for crisis or cost savings and optimization solutions

Re-ImagineWhat To Do Long-Term

Determine if short-term responses and reactions will become long-term changes

What needs to be reinvented based on new customer and market changes

1Avoid Knee-Jerk Reactions
2Ensure Resiliency by Planning Stages
3Continuous Re-evaluate and Re-align
4Take Advantage of Scarcity

EXPLORE DESIGN THINKING VUCA FOR COVID

NAVIGATING TO SCALING INNOVATION ON

Here are the nine pitfalls in navigating the innovation to scaling.

While innovation is often a top priority for CEOs, success rates of traditional innovation methods and programs have been reported as low as 17% to 45%.

Turning ideas into tangible results” was reported by 50% of respondents to a survey* on the state of global innovation as the main obstacle to innovation success

*Survey by Gartner